Digital media is rapidly gaining market share from TV, radio and print; Doctors’ waiting rooms provide a distraction-free environment to air digital ads. Mesmerize Marketing’s network includes 400 screens in General Practice and Primary Care Physicians offices.
Our network features the following segments:
- Patient Education: Medical facilities strive to create knowledgeable patients. Our health content raises awareness about new products and informs patients about topics for which they are seeking treatment. Our educational library of over 200 healthy living segments includes information on medical treatments, education, nutrition, family safety, exercise, and more. We partner with the Ad Council and other non-profit organizations to bring light to issues including obesity, smoking, drug abuse, autism and diabetes.
- News/Entertainment: Segments include daily updates on world and US news, weather, sports, entertainment, finance, science, health, as well as, dining, movies, music, and art.
- Doctor’s Office Information: Offices customize 25% of the loop space to communicate directly with patients about healthcare reminders, services, insurance information, and more.
- Advertisements: 15 second slides and 30 and 60 second commercial video spots play for consumer products, pharmaceutical drugs, non-profits, government agencies, health & beauty supplies, insurance, retail stores, medical supplies, entertainment, financial, and other clients.
Our LCD screens are HD-ready in order to provide the sharpest picture. Ads and video content run on the full screen to maximize exposure. All screens are equipped with built-in speakers offering a complete audio experience with your ad. Venues are connected to our network through a high-speed internet connection and MPEG media player, allowing for instant changes, precision targeting, and the flexibility to customize content to weeks, days, or day-parts. Our venues sign exclusivity agreements ensuring we are the only screen in their office.