Mesmerize Marketing LLC is a New York City based media and marketing company dedicated to bringing clients directly into the waiting rooms of medical offices and hospitals via our digital billboard network and niche medical advertising. We differentiate ourselves from traditional outdoor by leasing indoor space for our digital boards and non-traditional advertising in an uncluttered environment: medical offices, hospitals, and pharmacies.
The Mesmerize management team brings years of experience from multiple marketing, sales, and legal channels:
- Gregory Leibert, President and Chief Executive Officer: Founded Mesmerize Marketing LLC in February of 2006. Prior to that Greg spent 6 years as Chief Operating Officer of InSite Advertising, where he built and managed a network of 12,000 media boards in 3,000 venues across 65 markets, as well as developed OnSite Promotions, the event marketing and promotions division of the company. In 2004 InSite Advertising Inc. was acquired by Alloy Media & Marketing (NASDAQ: ALOY). Greg also served as an officer of the Indoor Billboard Advertising Association (IBAA).
- Craig Mait, Chief Operating Officer & General Counsel: After serving as the company’s General Counsel, Craig joined Mesmerize Marketing in a full-time capacity in 2009. Craig manages day-to-day operations for all media placement, including leasing space and posting all client campaigns. Craig also plays a vital role in developing strategic business partnerships and joint ventures. Craig was formerly a Senior Associate at Mait, Wang, and Simmons.
- Troy Colligan, Vice President, Sales: Joined Mesmerize in 2007 to lead the company’s national sales efforts by building relationships with ad agencies and direct clients. Troy’s previous Out-of Home Advertising sales experience came at Brite Media.